Southwestern Advantage Blog

One thing Southwestern Advantage has learned in our 157 years, and something we teach our student reps , is that no one likes a pushy salesperson . Sales aside, a great way to turn people off in any situation is to make them feel pressured into your own personal agenda instead of focusing on their wants, needs, or feelings.  That being the case, saying  No to purchasing our products is perfectly fine. They're not affiliated with your local school -- they're purely supplemental -- they're not a fit for everyone. In fact, good luck finding a single company that makes a product that's a fit for everyone.  Are we convicted in our products?  Absolutely .  Can a family move closer towards their educational goals by using our products?  We believe so . Do we encourage our student reps to be pleasantly persistent when approaching families and asking to speak with them about education?  Definitely . Education is life-changing . It should take ...

If you've been visited by a smiling college-aged door-to-door salesperson with some books , there's a good chance it was one of the collegiate salespeople with our company,  Southwestern Advantage   (est. 1855) . We're always making efforts to listen to the voices of families whom our student salespeople visit so we may always be striving to serve communities more effectively.  So why did they come to my house?  To explain why you were visited, the student rep who stopped by your home is running their own business out-of-state (or country) this summer meeting with every family, if possible, in your community selling Southwestern Advantage apps/sites/books -- educational products designed to fit the goals of families from reading basics up to college prep. The products are found helpful by about 150,000 customers each summer, however, many choose instead to pass. Regardless of a sale or a No Thanks, the student rep is making efforts to visit ever...