Wednesday, April 29, 2015

2015 BBB Torch Award for Ethical Commerce

We are excited to announce that Southwestern Advantage was the large-company recipient of the 2015 Torch Award for Ethical Commerce by the Better Business Bureau of Middle Tennessee.

"Annually since 1998, BBB presents Torch Awards for Ethical Commerce to companies in Middle TN who exemplify BBB’s mission of ethical business practices. The BBB Torch Awards program is a rigorous process for any company participating in the entry process, says, Kathleen Calligan, BBB CEO. "This is no popularity contest as nominees are reviewed by a panel of independent judges who evaluate the company’s demonstrated commitment to business practices that build trust with employees, customers, and vendors and in the marketplace.""

Pictured: Representatives from the Southwestern Family of Companies, including Southwestern Advantage, Southwestern ConsultingThinkingAhead, and Great American.

Read more:

Friday, April 24, 2015

'Share The Advantage' wins Public Service Award

Southwestern Advantage was honored for Public Service last night by the Public Relations Society of America – Nashville Chapter. The Parthenon Award was won for the Share the Advantage Program in 2015. For three out of four years, Southwestern Advantage has won this category for efforts to help young people who are at risk all over the world (2012. 2014, 2015).

The Southwestern Advantage Student Reps have really embraced the concept of being service-minded. From helping orphans, revitalizing schools and daycares, working with special needs organizations, donating our books and website subscriptions, raising over $62,000 to build a gifted home in Mexico, raising $7,000 for an injured dealer, and so much more, these young people do it all. We are very proud to work with some of the finest college and university students from the US, Canada, and all across Europe.

Wednesday, March 18, 2015

Thursday, April 3, 2014

Megan Baker: Why I use Southwestern Advantage books in my classroom

As an alumna of their sales & leadership program, I obviously loved the Southwestern Advantage products and believed in their effectiveness in reaching students.  Now, as an educator, I am even more convicted in the Southwestern Advantage products.

I currently teach third and fourth grade students in a small school in the Sand Hills of Nebraska.  Most of my students have never been past a two hour radius of their home.  I try to incorporate as many “real-world” experiences to my students as possible while still reaching all the standards that are required.  I have found in my years of teaching that kids LOVE non-fiction books.  As a teacher, so do I.  Books about animals, space, and our Earth are so interesting to kids who love learning.  My students choose to use their free-time in the classroom reading the Explore and Learn and Ask Me books from Southwestern Advantage.  They are always quick to tell me the new facts they learned, as well as the cool new experiments they want to try next.   When my students are excited about something they learned, well that makes makes me extra happy, and the smiles on their parents' faces are just as rewarding.

So what about the students who don’t love learning/reading?  In my first year of teaching it broke my heart (and still does) when a child told me he hated school or hated reading.  Unfortunately, I've seen a few of those attitudes in my classroom.  I tried so many incentives/rewards to get those few students excited about reading.  Nothing worked until I introduced the Explore and Learns to my students.  To them, it wasn’t reading.  They just found the facts and pictures interesting.  To me, I knew they were learning and were still reading; that was all that mattered.   I will never forget the day when the one student who disliked school the most spoke the words, “School is fun!"  Now, the Explore and Learns may not have been the only reason he began to like school (I like to think it was my great teaching skills *wink*), but there's no doubt that these books played a major role.

I will always continue to use Southwestern Advantage books in my classroom.  They offer a fun way for students to learn more about topics they are already interested in, and they allow students to share what they are learning before the teacher even covers it (always a high point in a student’s day).  Most importantly though, they show kids that school, and learning, can be fun. Thank you, Southwestern Advantage.

Megan Baker
3rd & 4th Grade Teacher
McPherson County Schools, Nebraska

Tuesday, March 11, 2014

Kate's Kitchen featured on News 2

A big thank you to Nashville's ABC affiliate WKRN-TV Nashville & WKRN Heather Jensen for an amazing segment spotlighting our new cooking show 'Kate's Kitchen'!

Watch the segment here.

About Kate's Kitchen
One day your kids will be your age. They will either know how to cook healthy meals from scratch or they will live at the drive through and on unhealthy frozen foods. So get your “Kids In the Kitchen” and teach them the importance of healthy cooking.

Kate's Kitchen is featured on our parenting site - part of the Southwestern Advantage suite of web services.